Jamie Vance Zazella
- Art Direction
- Budget Management
- Crew and Equipment
- On-Site Production
About Sweet Genius
We established Sweet Genius to fulfill our passion for creating compelling and effective imagery. We met while working at Details magazine where we bonded over our shared love of photography and label makers.
Together we have over 15 years experience assigning and art directing photography for top magazines at Conde Nast, Dennis Publishing, Wenner Media, Hearst and Time Inc., among others. Our recent advertising clients include Target, Ogilvy, AVON, BlackBerry, Nike Jordan, JWT, Lipton and Schick.
Over the years, we've worked with muscle men, chimps and rock stars. We've kept our cool on set with lions, automatic weapons and, most dangerously of all, moody divas. Whatever you may need, just ask us - we're up for it.
And we have a good time doing it. So will you.
JAMIE + TONYA
Sweet Genius provides creative direction from initial concept to final art. Whether it's developing an idea, assigning the right photographer, providing on-set art direction or photo production, we have the talent and resources you need. We bring solid relationships with photographers, agents and publicists to every project as well as more than 15 years experience assigning and art directing award-winning photography.
Sweet Genius will find the model you need. Our casting experience ranges from traditional models and celebrities to real people. We'll not only secure the right model for your shoot, but we'll negotiate the best rates for your specific production.
You imagine it, we'll find it. Sweet Genius finds the location that fits your creative needs and budget, no matter the continent or time zone. We secure permits, negotiate rates, provide insurance, and coordinate location vehicles, crew transportation and security.
Sweet Genius offers superior productions for projects of all sizes and budgets. We create accurate bids and estimates and provide you with a single invoice detailing all production expenses.
CREW & EQUIPMENT
Sweet Genius knows the people you want on your job; they're the best in their field and they're easy to work with. We assemble exceptional creative teams to suit your project's needs. Our referrals include wardrobe stylists, hair and make-up artists, set designers, snake charmers, photo assistants, digital techs, post-production services ... whatever you may need.
Sweet Genius is there to make it happen. It is the best possible result, one that surpasses your expectations, allowing you to concentrate entirely on the big picture while the shoot moves along smoothly. We anticipate your needs. Our detailed call sheets, itineraries, and superior on-set management guarantee a smooth and successful shoot.
Sweet Genius will get you there on time, comfortably, and on budget. We'll handle flights, hotel reservations, transportation, and any customs or carnet needs.